AttoDNA is the new name for IDna Genetics. Read more here.

AttoDNA: A New Chapter in Our Legacy

Published 05/04/2024

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IDna Genetics Rebramds to AttoDNA

We are excited to announce our rebranding from IDna Genetics to AttoDNA. This transformation signifies a new chapter in our commitment to excellence in genomic services. Our new identity reflects our evolving focus on precision, innovation, and tailored solutions for our clients.

 

What This Rebrand Means for Us

This rebrand is not merely cosmetic; it encapsulates our growth and dedication to advancing genomic research and applications. As AttoDNA, we are poised to offer even more refined and reliable services, ensuring we meet the specific needs of our diverse clientele.

 

Enhanced Focus and Commitment

Our rebranding to AttoDNA underscores our enhanced focus and commitment to our clients and the scientific community.

 

Aligning with our goal to lead in genomic analysis

  • Client-Centric: Providing personalised, high-quality services tailored to individual client needs.

  • Innovation: Continuously investing in cutting-edge technologies to enhance our offerings.

  • Growth: Marking our growth as a company, enabling us to expand our reach and impact in the genomic field.

 

Continuing Our Legacy of Excellence

We remain committed to delivering the highest standards in gene copy number analysis, food identity testing, and GMO detection. Our name has changed, but our dedication to precision, reliability, and client satisfaction remains steadfast.

We also see more companies joining the Atto family, now known as The AttoGroup. These include:

Our workplace and healthcare toxicology company, AttoSure, which provides point-of-care testing solutions and additional laboratory services.

Our lab services company, AttoDiagnostics, which provides laboratory services and data delivery to innovative D2C brands and medical organisations.

Our legal DNA testing and toxicology company, AttoLife, which provides rapid DNA, drug and alcohol testing for the legal system.

 

Looking Forward

We invite you to join us on this exciting journey. Visit our website for more details on how we can collaborate to achieve your scientific and commercial goals.